Aunalytics and Inc 5000

Aunalytics Earns a Spot on Inc. Magazine’s 5000 List of the Nation’s Fastest-Growing Private Companies

Leading Data Platform Company’s Growth Accelerates as it Addresses the Midmarket Business Sector and Provides Tools for Digital Transformation

 

South Bend, IN (August 17, 2021) - Aunalytics, a leading data platform company delivering Insights-as-a-Service for enterprise businesses, has been named by Inc. magazine as one of the nation’s fastest-growing private companies included in its annual Inc. 5000 list. Ranked at number 1111, Aunalytics made the top 22 percent of the list which represents a unique look at the most successful companies within the American economy’s most dynamic segment - its independent small businesses.

Dedicated to empowering the midsize business sector with advanced analytics tools that are typically not affordable to them, Aunalytics is rapidly gaining traction in industries such as financial services, healthcare, and manufacturing where companies are challenged with undertaking the digital transformation required to succeed in the modern world.

Aunalytics offers a robust, cloud-native data platform built to enable universal data access, powerful analytics, and AI-driven answers. Customers can turn data into answers with the secure, reliable, and scalable data platform deployed and managed by technology and data experts as a service. The platform represents Aunalytics’ unique ability to unify all the elements necessary to process data and deliver AI end-to-end, from cloud infrastructure to data acquisition, organization, and machine learning models – all managed and run by Aunalytics as a secure managed service. And, while typically large enterprises are in a better position to afford advanced database and analytics technology, Aunalytics pairs its platform with access to its team’s expertise to help mid-market companies compete with enterprise players.

“Being selected for the Inc. 5000 is a testament to the rapid growth Aunalytics has experienced from providing advanced tools that are typically beyond the reach of mid-market companies,” said Rich Carlton, President of Aunalytics. “From the onset, our goal has been to address the midsize sector because it is so critical for both innovation and the economy, and we remain committed to serving the best interests of our customers in this category.”

Not only have the companies on the 2021 Inc. 5000 been very competitive within their markets, but this year’s list also proved especially resilient and flexible given 2020’s unprecedented challenges. Among the 5000, the average median three-year growth rate soared to 543 percent, and median revenue reached $11.1 million. Together, those companies added more than 610,000 jobs over the past three years.

“The 2021 Inc. 5000 list feels like one of the most important rosters of companies ever compiled,” said Scott Omelianuk, editor-in-chief of Inc. “Building one of the fastest-growing companies in America in any year is a remarkable achievement. Building one in the crisis we’ve lived through is just plain amazing. This kind of accomplishment comes with hard work, smart pivots, great leadership, and the help of a whole lot of people.”

Complete results of the Inc. 5000 can be found at www.inc.com/inc5000.

Tweet this: .@Aunalytics named one of the fastest-growing companies by Inc. 5000, ranking 1111 on Inc.’s annual ranking of the nation’s fastest-growing private companies #Inc5000 #Dataplatform #Dataanalytics #Dataintegration #Dataaccuracy #AdvancedAnalytics #ArtificialIntelligence #AI #Masterdatamanagement #MDM #DataScientist #MachineLearning #ML #DigitalTransformation #FinancialServices

About Inc. Media

The world’s most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community to build great companies. Its award-winning multiplatform content reaches more than 50 million people each month across a variety of channels including web sites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion in the 5000 gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers, and the credibility that helps them drive sales and recruit talent. The associated Inc. 5000 Vision Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc. For more information, visit www.inc.com.

For more information on the Inc. 5000 Vision Conference, visit http://conference.inc.com/.

About Aunalytics

Aunalytics is a data platform company delivering answers for your business. Aunalytics provides Insights-as-a-Service to answer enterprise and mid-sized companies’ most important IT and business questions. The Aunalytics® cloud-native data platform is built for universal data access, advanced analytics and AI while unifying disparate data silos into a single golden record of accurate, actionable business information. Its DaybreakTM industry intelligent data mart combined with the power of the Aunalytics data platform provides industry-specific data models with built-in queries and AI to ensure access to timely, accurate data and answers to critical business and IT questions. Through its side-by-side digital transformation model, Aunalytics provides on-demand scalable access to technology, data science, and AI experts to seamlessly transform customers’ businesses. To learn more contact us at 1-855-799-DATA or visit Aunalytics at https://www.aunalytics.com  or on Twitter and LinkedIn.

PR Contact:
Denise Nelson
The Ventana Group for Aunalytics
(925) 858-5198
dnelson@theventanagroup.com


BioCrossroads Listing

Aunalytics has been included in the 2021 BioCrossroads Book of Data and Organizations

Aunalytics has been included in the 2021 BioCrossroads Book of Data and Organizations directory of Indiana enterprises in the health-data intersection – it includes information on Indiana’s industry, government, health systems, academia, and digital health startups that have tremendous data and technology resources which are driving transformative healthcare and life sciences work locally and globally. The directory now includes snapshots of 40 organizations who control data assets – data sets, data talent, and/or data technology — as well as five cross-organizational initiatives, who collaborating for a specific data project or program.

Aunalytics, Inc. Profile

Role(s)

  • Aunalytics is a data platform company delivering answers for your business. Aunalytics provides Insights-as-a-Service to answer enterprise and midsized companies’ most important IT and business questions. The Aunalytics® cloud-native data platform is built for universal data access, advanced analytics and AI while unifying disparate data silos into a single golden record of accurate, actionable business information. Its DaybreakTM industry intelligent data mart combined with the power of the Aunalytics data platform provides industry-specific data models with built-in queries and AI to ensure access to timely, accurate data and answers to critical business and IT questions. Through its side-by-side digital transformation model, Aunalytics provides on-demand scalable access to technology, data science, and AI experts to seamlessly transform customers businesses.
  • Our healthcare industry revenue cycle management analytics focus provides AI and machine learning driven insights for reducing insurance reimbursement underpayments and streamlining billing to provide a data driven practice management solution.

Mission

We use data and technology to improve the lives of others.

History

Aunalytics began in 2011 when successful data center entrepreneurs in South Bend, Indiana partnered with data scientists from the University of Notre Dame to provide end to end business and IT analytic solutions backed by a cloud data center. Aunalytics aims to bring data and analytics to mid-market businesses, healthcare systems, and providers by our side by side model to provide clients with access to our data engineer and data science experts to harness data driven insights to better compete with large nationals. We provide healthcare industry specific data models and mine your data for insights to reduce operational costs and drive revenue.

About

  • 250 team members in Indiana, Michigan and Ohio
  • Enterprise cloud, data analytics, data management and managed services offerings powered by our data platform
  • Industry specific data analytics – built for healthcare providers for revenue cycle management
  • HIPAA compliant enterprise cloud


ActualTech Media

Aunalytics on ActualTech Media's Spotlight Series

August 11, 2021

Aunalytics on ActualTech Media's Spotlight Series

Aunalytics CMO Katie Horvath sat down with David Davis of ActualTech Media to discuss helping companies with their data challenges. By providing Insights as a Service, we make sure data is managed and organized so it’s ready to answer your business questions.


Computing Cloud Excellence Awards Finalist

Aunalytics Daybreak™ for Financial Services Named a Finalist in Computing’s Cloud Excellence Awards 2021

Advanced Analytics Solution Is Recognized in the ‘Most Innovative Use of Data in the Cloud’ Category

South Bend, IN (August 11, 2021) - Aunalytics, a leading data platform company delivering Insights-as-a-Service for enterprise businesses, announced that its DaybreakTM for Financial Services has been named a finalist in Computing’s Cloud Excellence Awards in the category of Most Innovative Use of Data in the Cloud. The solution enables midsize banks and credit unions to more effectively identify and deliver new services and solutions for their customers so they can better compete with large national banks.

The Computing Cloud Excellence Awards recognize some of the very best of the cloud industry, from the most innovative and compelling products and vendors, to the top use cases from end-user firms.

Aunalytics’ Daybreak for Financial Services offers the ability to target, discover and offer the right services to the right people, at the right time. The solution empowers mid-market financial institutions with advanced analytics and valuable business insights to improve customer relationships, strategically deliver new products and services through data-driven campaigns, and increase competitive advantage with the Aunalytics® side-by-side digital transformation model.

Built from the ground up for midsize banks and credit unions, Daybreak for Financial Services is a cloud-native data platform that enables users to focus on critical business outcomes. The solution seamlessly integrates and cleanses data for accuracy, ensures data governance, and employs artificial intelligence (AI) and machine learning (ML) driven analytics to glean customer intelligence and timely actionable insights that drive strategic value.

“Midsize and community banks struggle with massive amounts of siloed data that is difficult to integrate and harness for greater business value,” said Rich Carlton, President, Aunalytics. “Daybreak for Financial Services mines transactional bank data every day to deliver timely insights, such as which product is a customer most likely to purchase next. This enables mid-market banks and credit unions to more efficiently target and deliver new services and solutions for their customers so they can compete with national banks. We’re thrilled to be shortlisted for Computing’s Cloud Excellence Awards 2021 and recognized for the work we’ve done to help midmarket financial institutions gain a competitive edge against their large, national counterparts.”

The Cloud Excellence 2021 winners will be announced at a live awards ceremony on Thursday, September 23 at The Montcalm London Marble Arch in London. For more information, visit: https://event.computing.co.uk/cloudexcellenceawards/en/page/home.

Tweet this: .@Aunalytics Daybreak for Financial Services Named a Finalist in Computing’s Cloud Excellence 2021 Awards #CloudExcellenceAwards #Dataplatform #Dataanalytics #Dataintegration #Dataaccuracy #AdvancedAnalytics #ArtificialIntelligence #AI #Masterdatamanagement #MDM #DataScientist #MachineLearning #ML #DigitalTransformation #FinancialServices

About Aunalytics

Aunalytics is a data platform company delivering answers for your business. Aunalytics provides Insights-as-a-Service to answer enterprise and mid-sized companies’ most important IT and business questions. The Aunalytics® cloud-native data platform is built for universal data access, advanced analytics and AI while unifying disparate data silos into a single golden record of accurate, actionable business information. Its DaybreakTM industry intelligent data mart combined with the power of the Aunalytics data platform provides industry-specific data models with built-in queries and AI to ensure access to timely, accurate data and answers to critical business and IT questions. Through its side-by-side digital transformation model, Aunalytics provides on-demand scalable access to technology, data science, and AI experts to seamlessly transform customers' businesses. To learn more contact us at +1 855-799-DATA or visit Aunalytics at http://www.aunalytics.com or on Twitter and LinkedIn.

PR Contact:
Denise Nelson
The Ventana Group for Aunalytics
(925) 858-5198
dnelson@theventanagroup.com


Churn Algorithm

What is the Aunalytics ‘Propensity to Churn’ Smart Feature?

Customer churn represents lost opportunities as customers move their business to one of your competitors. At Aunalytics, we have nearly a decade of experience developing such models for clients in various industries, including financial institutions. For client subscribers to our Daybreak™ Analytical Database, the churn propensity report Smart FeatureTM offers a uniquely valuable dataset for understanding the risk factors that could indicate customers are about to take their business elsewhere.

The algorithm behind this Smart Feature was developed by studying historical customer churn data from many different client institutions to discover common patterns in the typical behaviors that precede account churn. One key approach to developing this algorithm was to redefine churn beyond simply customers who closed an account; instead, churn was defined to include customers who suddenly drew down a high-balance account and never returned that account balance to its previous level after a period of months. By looking at the data in this way, our data scientists were able to understand that the behaviors that predict churn often happen many months or years before an account is actually closed—for example, a customer stops using direct deposit or bill pay services, then withdraws most of the balance a few weeks to months later but doesn’t actually close the account for a few years.

Churn AlgorithmBased on this deeper look at the data, Aunalytics has been able to develop an algorithm that looks at numerous factors such as customer transactional data, the age of the account, the presence of ACH deposits prior to churn, number of debit card transactions per month, online banking login frequency, and length of the total customer relationship, among others. Once this algorithm is trained on a client’s data, we can provide that client with propensity to churn scores expressed both as a standard percentile (e.g. absolute probability in the range of 0-100%) and a decile score (e.g. a score from 1-10 where 1 is the group composed of the 10% of customers least likely to churn and 10 is the 10% most likely to churn). Using these Smart Features, our clients in financial services can understand immediately what the likelihood is that a customer will churn, or build datasets to target customers at risk of churn with offers and incentives that might keep them actively using those financial products.


Michigan Governor Appoints Aunalytics CMO Katie Horvath to the Michigan Women’s Commission

Commission Works to Improve Gender, Financial, and Workforce Inequalities for Women

Katie Horvath, CMO Aunalytics (right), is appointed to the Michigan Women's Commission by Michigan Governor Gretchen Whitmer
Katie Horvath, CMO Aunalytics (right), is appointed to the Michigan Women's Commission by Michigan Governor Gretchen Whitmer

South Bend, IN (August 10, 2021) - Aunalytics, a leading data platform company delivering Insights-as-a-Service for enterprise businesses, announced that the company’s Chief Marketing Officer Katie Horvath has been appointed by Michigan Governor Gretchen Whitmer to the Michigan Women’s Commission. Horvath will serve on the commission for three years, ending July 2024.

The 15-member Michigan Women's Commission is responsible for reviewing the status of women in Michigan, directing attention to critical problems confronting women, and recognizing women's accomplishments and contributions to the state.

Some of the commission’s current initiatives include unlocking opportunities for more Michigan women to fully participate in the workforce, addressing the inequalities that prevent Michigan women's financial freedom, bringing more diverse experiences and perspectives to the table, minimizing implicit biases, and gender equity issues.

“It is an honor to have been chosen to serve on the Michigan Women’s Commission, which plays an instrumental role in helping women thrive in our state,” said Horvath. “I’m passionate about breaking down gender, financial, and workforce barriers that prevent women from achieving their full potential, and I look forward to wholeheartedly contributing my experience and insights as a leader to the Women’s Commission.”

Horvath joined Aunalytics when Naveego, the data integration platform company that she led as President and CEO was acquired by Aunalytics. At that time, she was recognized as the only woman CEO in Big Data in North America. She has been recognized by the United States Congress with a leadership award for innovative business models in healthcare for her work in rural oncology care with Munson Medical Center. Horvath is a patent attorney, having managed IP litigation for Microsoft. She serves on the Advisory Board for Industrial & Operations Engineering at the University of Michigan School of Engineering and the Michigan Artificial Intelligence Advisory Board through the Center for Automotive Research.

Horvath is a mentor and advisor for 20Fathoms tech incubator in Traverse City, Michigan. For many years she volunteered as an instructor for the National Center for Trial Advocacy and served on the Board of Directors for FLOW.  She is a regular speaker at the National Cancer Prevention Caucus and Workshop on Capitol Hill, and as Past Commodore serves as a board member on the Grand Traverse Yacht Club Foundation. She earned her JD at the University of Notre Dame and BSE in IOE at the University of Michigan.

Tweet this: .@Aunalytics Michigan Governor Appoints Aunalytics CMO Katie Horvath to the Michigan Women’s Commission #Michigangovernor #GretchenWhitmer #WomensCommission #Dataplatform #Dataanalytics #Dataintegration #Dataaccuracy #AdvancedAnalytics #ArtificialIntelligence #AI #Masterdatamanagement #MDM #DataScientist #MachineLearning #ML #DigitalTransformation #FinancialServices

About Aunalytics

Aunalytics is a data platform company delivering answers for your business. Aunalytics provides Insights-as-a-Service to answer enterprise and mid-sized companies’ most important IT and business questions. The Aunalytics® cloud-native data platform is built for universal data access, advanced analytics and AI while unifying disparate data silos into a single golden record of accurate, actionable business information. Its DaybreakTM industry intelligent data mart combined with the power of the Aunalytics data platform provides industry-specific data models with built-in queries and AI to ensure access to timely, accurate data and answers to critical business and IT questions. Through its side-by-side digital transformation model, Aunalytics provides on-demand scalable access to technology, data science, and AI experts to seamlessly transform customers’ businesses. To learn more contact us at +1 855-799-DATA or visit Aunalytics at https://www.aunalytics.com  or on Twitter and LinkedIn.

PR Contact:
Denise Nelson
The Ventana Group for Aunalytics
(925) 858-5198
dnelson@theventanagroup.com


Center for Automotive Research Management Briefing Seminar

Center for Automotive Research Management Briefing Seminar

August 4-5, 2021

Center for Automotive Research Management Briefing Seminar

Grand Traverse Resort, Traverse City, MI

Aunalytics recognized for successful acquisition of Naveego, Inc. during the Automotive Communities Partnership luncheon

Aunalytics was recognized by the Grand Traverse Economic Development Corporation during the Automotive Communities Partnership luncheon of the Center for Automotive Research Management Briefing Seminar as a success story for its acquisition of Traverse City-based Naveego, Inc. Unlike many acquisitions that involve dismantling operations, Aunalytics builds communities and is pleased to add Traverse City to our operational bases. Since the merger, Naveego’s technology has become key data integration, cleansing, and data management technologies in the Aunalytics data platform. All team members have continued jobs as part of the 250+ employee organization and the company is creating new jobs in Traverse City. The GTEDC applauds our success story and welcomes Aunalytics to Northern Michigan.

Katie Horvath of Aunalytics with Dennis Arouca, Board Member GTEDC
Katie Horvath, CMO Aunalytics and Dennis Arouca, Board Member of Grand Traverse Economic Development Corporation pose together at the Automotive Communities Partnership luncheon