Cornerstone ELEVATE 2024 CU Leadership Summit (2)

Cornerstone ELEVATE 2024 Credit Union Leadership Summit

September 4 - 6, 2024

Cornerstone ELEVATE 2024 Credit Union Leadership Summit

Hampton Inn Houston Downtown, Houston, TX

Aunalytics to attend the ELEVATE Credit Union Leadership Summit

Aunalytics is thrilled to be an exhibitor at the Cornerstone ELEVATE Leadership Summit in Houston, TX on September 4 – 6, 2024. Aunalytics will be at booth #101 demonstrating our member intelligence solution which enables credit unions to use AI to increase deposits and more effectively identify and deliver new services and solutions—allowing them to compete with large national banks.

Cornerstone ELEVATE 2024 CU Leadership Summit (2)

Banking Forward: Analytics Trends in Financial Services

Aunalytics Blog

Banking Forward:
Analytics Trends in Financial Services

In the world of financial services, staying ahead of competition means embracing analytics trends that enhance customer and member experiences and operational efficiency. As technology continues to reshape the industry, financial institutions are turning to advanced analytics solutions to gain insights on customer and member behaviors.

Higher Customer and Member Engagement through Online and Mobile Services

Improving the online and mobile experiences is at the forefront of modern banking strategies. Institutions are not only investing in robust mobile banking apps but also leveraging app data to gain deep insights into customer or member behavior. By analyzing transaction patterns, engagement metrics, and user feedback, banks can uncover valuable insights that inform strategic decisions and improve service offerings. This increased access to mobile services significantly enhances the customer and member experience by providing convenient access to financial information anytime, anywhere.

Man using a banking mobile app

It’s important to note that improved mobile services play a crucial role in shaping personalized experiences, which have become a cornerstone of customer engagement in the banking industry. Through advanced analytics, banks can decipher intricate client data to understand their preferences, goals, and financial behaviors. This allows them to create tailored advice and personalized financial plans on a large scale. Detailed client profiles allow banks to anticipate needs and offer relevant products and services proactively, thereby enhancing customer satisfaction and loyalty.

Highly Personalized Advising

Advising Services, like personalized experiences, is another solution that ensures each client receives tailored assistance aligned with their specific needs. Advising Services have evolved significantly with the integration of customer relationship management (CRM) technology. By using CRM tools, banks can compile comprehensive customer profiles enriched with transaction history, communication preferences, and financial goals. This wealth of data allows financial advisors to deliver customized guidance that addresses each customer’s unique circumstances and aspirations. Such personalized advisory services foster stronger client relationships, driving loyalty and retention in a competitive market.

Enhanced Customer Service through AI-Powered Chatbots

Similarly, AI (Artificial Intelligence) is revolutionizing customer interactions within the banking sector and how they might seek out help. AI-powered chatbots are being deployed to handle routine inquiries and provide instant assistance, reducing wait times and enhancing customer satisfaction. These chatbots are integrated seamlessly into banking platforms, offering users real-time support and guidance. Moreover, AI-driven virtual assistants are being used to deliver personalized money management tips, empowering customers and members with actionable insights to make informed financial decisions.

Open Banking Initiatives

And while AI is implemented to assist clients, open banking ensures that clients retain ultimate control over their data. Open Banking represents a new era of connectivity and collaboration in financial services. By securely sharing customer information through APIs (Application Programming Interfaces), banks can build partnerships with third-party applications and services. This integration allows for enhanced functionalities such as aggregated financial insights, streamlined payment processes, and personalized financial recommendations.

Predicting and Preventing Fraud and Cyberthreats

Finally, with the increase of cyberthreats and ransomware, cybersecurity and fraud detection continue to trend as well. Effectively identifying and mitigating malicious threats calls for strategic planning and investments in tools and infrastructure. Investing in cybersecurity further enhances customer and stakeholder trust by committing to protecting their data and assets.

The Cost of Skimping on Security in 2022

In conclusion, the banking and credit union sectors are embracing advanced analytics trends to enhance customer experiences, streamline operations, and drive sustainable growth. By leveraging technologies like AI, CRM, and open banking principles, institutions can deliver personalized services that cater to individual needs and preferences effectively. Embracing these trends not only positions banks as industry leaders but also ensures they remain relevant and responsive to evolving customer expectations in a digitally-driven world.

At Aunalytics, we are committed to empowering financial institutions with cutting-edge solutions that leverage these trends. By partnering with us, community banks and credit unions can optimize their operations, strengthen customer and member relationships, and prevent cyberattacks and fraud events that can erode consumer trust. We believe in supporting our clients to ensure that they remain at the forefront of the financial services sector.


CULytics Day 2024

2024 CULytics Day

August 20, 2024

2023 CULytics Day

Aunalytics to Present Case Study at 2024 CULytics Day

Aunalytics is pleased to be a Gold Sponsor of 2024 CULytics Day, where we will be sharing information on how AI can be used to help credit unions discover insights in their data and gain a more complete view of their members. Aunalytics’ credit union solutions enable users to leverage data and artificial intelligence to increase deposits and improve the member experience.

CULytics Day 2024

CBAO 2024

CBAO 50th Annual Convention

August 4-7, 2024

CBAO 50th Annual Convention

Community Bankers Association of Ohio

Hilton Columbus Downtown, Columbus, OH

Aunalytics to exhibit at the CBAO 50th Annual Convention

Aunalytics is excited to be attending and exhibiting at the 2024 CBAO Annual Convention, presented by the Community Bankers Association of Ohio in Columbus, OH. Representatives from Aunalytics will be demonstrating how our customer intelligence solution enables banks to increase deposits and more effectively identify and deliver new services and solutions for their customers so they can better compete with large national banks.

CBAO 2024

Immutable Backup abstract imagery

Immutable Backup: Its Crucial Role in Safeguarding Your Data

In today’s digital landscape, where cyberthreats pose a significant threat and unforeseen disasters can strike at any moment, ensuring the security and integrity of your data is crucial. But what exactly is an immutable backup, and why is it so important?

What is immutable backup?

Immutable backup, simply put, means data that is incapable of being changed or altered. It serves as a safeguard against various threats, including ransomware attacks, malware, viruses, equipment malfunctions, human errors, and natural disasters. An immutable backup is a way of protecting data that ensures the data is fixed, unchangeable, encrypted, or unable to be modified.

The significance of immutability cannot be overstated, especially when considering the prevalence of ransomware attacks. Such attacks can take months for businesses to recover from. In a ransomware attack, an organization’s data or systems are encrypted by an attacker and a ransom is demanded before the organization can regain control of its data. What’s worse, traditional backup and recovery systems are often targeted by cybercriminals, leaving organizations vulnerable even in their supposed safety nets.

Immutable backups offer a critical defense against ransomware, ensuring that your data remains resistant to both internal and external threats. It can be accessed any number of times but cannot under any circumstances be written over. In the event of data loss, immutable backups enable swift and seamless restoration, minimizing downtime and facilitating the quick resumption of business operations. The benefits of implementing immutable backups include enhanced data protection, rapid recovery in the event of data loss, peace of mind, meeting compliance and legal requirements, and digital evidence preservation.

How does immutable backup work?

So, how do immutable backups function? When establishing an immutable backup, a pivotal step involves instituting an “object lock” on the data. This lock ensures the data remains unaltered for a specified duration, determined by the user initiating the backup. Throughout this timeframe, the data remains inaccessible but is shielded from any attempts at manipulation or deletion. Upon the lock’s scheduled expiration, the backup is no longer immutable. While it’s possible to make a backup immutable indefinitely, it’s not typical because every organization’s data changes over time. Therefore, periodic replacement of the backup with a new immutable record is necessary to ensure it remains up to date and adequately protected.

Abstract image of repeating orbs

Aunalytics Immutable Backup Solution

At Aunalytics, our immutable cloud backup solution ensures that backup storage repositories in the Aunalytics Cloud cannot be deleted or modified, providing robust protection for your data. A secondary repository that allows for object locking is created within the Aunalytics Cloud tenant portal to the specifications of the customer. The customer creates backup jobs for this repository, and schedules them as they see fit. As the need for storage increases (or decreases), the environment will grow with it.

If the customer is also utilizing Aunalytics Managed Services for their servers, the Managed Service Team (Centralized Services) will manage these backups for the customer. At Aunalytics, safeguarding customer data is of the utmost importance. We uphold stringent measures to ensure the confidentiality, integrity, and availability of all data entrusted to us. Our commitment to data protection is not just a policy—it’s a culture woven into every aspect of our operations, fostering trust and reliability among our valued customers.


SCUCE 2024 (1)

Southeast Credit Union Conference & Expo 2024 (SCUCE)

June 12-14, 2024

Southeast Credit Union Conference & Expo 2024 (SCUCE)

Signia by Hilton Orlando Bonnet Creek, Orlando, FL

Aunalytics to attend the Southeast Credit Union Conference & Expo (SCUCE)

Aunalytics is thrilled to be an exhibitor at the 2024 Southeast Credit Union Conference & Expo (SCUCE) in Orlando, FL on June 12-14, 2024. Representatives from Aunalytics will be available at booth 103 to demonstrate our member intelligence solution which enables credit unions to use AI to increase deposits and more effectively identify and deliver new services and solutions—allowing them to compete with large national banks.

SCUCE 2024 (1)

Fiserv Signature Conference 2024

Fiserv Signature Conference 2024

May 29-31, 2024

Signature Conference 2024

Fiserv Signature User Group

Disney's Yacht and Beach Club, Lake Buena Vista, FL

Aunalytics to exhibit at the 2024 Fiserv Signature Conference as a Platinum Sponsor

Aunalytics is excited to be a Platinum Sponsor at the 2024 Signature Conference, presented by the Fiserv Signature User Group. Representatives from Aunalytics will be demonstrating how our customer intelligence solution enables Signature users to increase deposits and more effectively identify and deliver new services and solutions for their customers so they can better compete with large national banks.

Fiserv Signature Conference 2024

Corelation Client Conference 2024

Corelation 13th Annual Hybrid Client Conference

May 28-30, 2024

Corelation 13th Annual Hybrid Client Conference

Manchester Grand Hyatt, San Diego, CA

Aunalytics to attend the Corelation 13th Annual Hybrid Client Conference

Aunalytics is thrilled to be an exhibitor at the Corelation 13th Annual Hybrid Client Conference at the Manchester Grand Hyatt in San Diego, CA on May 28-30, 2024. Representatives from Aunalytics will be available at booth 29 to demonstrate our member intelligence solution which enables credit unions to use AI to increase deposits and more effectively identify and deliver new services and solutions—allowing them to compete with large national banks.

Corelation Client Conference 2024